Surf Works Design

by axzm1

When first contacting web designers about your website or online project, it’s very important to have a written brief. Without some kind of brief, it can be difficult for web designers to fully understand the project and what it entails.

Spending time writing a clear and consise brief will make your project run a lot more smoothly and quickly than without. The more detailed you can be in the brief about both graphic design and functionality of the site, the better. For example, it’s always a good idea to include in your brief any existing logos, branding colour palletes, copies of current business cards, corporate fonts to ensure the graphic designers are aware that there is already a brand identity that must be adhered to. Secondly, if the site is to be redesigned, the more guidence you can give your web designers on what style of design you like, the better chance of success you have of having design developed that you like, first time. It’s helpful to let your designers know of 3 or 4 websites you like the layout and design of and specify what it is you like about them. Perhaps the colours, whitespace, clean, uncluttered feeling or perhaps a busy site with lots of text and images. These sites generally do not have to be industry related, only seen from a graphic design point of view. Lastly, supply your web designers with 3 or 4 of your competitors websites so that they can see what you are up against.  Read more... (463 words, 1 image, estimated 1:51 mins reading time)